On December 2022, madebyhumans was awarded by Marketing Excellence Award, a GOLD in Marketing Excellence for Brand Awareness, and a BRONZE in Marketing Excellence for Marketing Innovation for our work in the "Wardah Lightening Secret" AR Campaign. The Lightening Secret is our first 360 AR campaign, where we managed from concept to the final delivery and also helped popularize the trend of AR campaigns in the beauty industry in Indonesia. The Marketing Excellence Award is a popular Singapore-based award show and had submissions from many big international agencies. We are honored to get awarded this appreciation and hope we can elevate your brands further in the future!
You can see the official record here: https://awards.marketing-interactive.com/marketing-excellence-id/2022-finalists/
The Campaign: www.mbhumans.com/project/wardah-lightening-ar-campaign