Personalized Tunnel is an AR Ad made for the famous Singaporean telecommunication conglomerate “Starhub.” It is one of two AB testing research projects in collaboration with Meta where you can answer some personalized questions and categorize your personality to give out the perfect coupon.

The AR Ads feature allows users to purchase the product on the website and enter the coupon that they got from the AR experience. madebyhumans is responsible for consulting on the AR Ads, the creation of the video, and the AR experience.